February 21

    8:00-8:30 am Conference Registration and Breakfast
    Kenan Center Dining Room
    8:30-8:45 am Conference Welcome and Introduction
    Kenan Center Dining Room

    Jayashankar Swaminathan, Faculty Director, Global Business Center; Associate Dean, OneMBA and UNC-Tsinghua EMBA Dual Degree Program; and GlaxoSmithKline Distinguished Professor of Operations, UNC Kenan-Flagler
    8:45-9:30 am Keynote Address
    Kenan Center Dining Room

    Jeff Tucker, Managing Director, Century Bridge Capital
    9:30-9:45 am Coffee Break & Walk to McColl Building
    Sponsored by Century Bridge Capital
    10:00-11:30 am Concurrent Panels

    Panel 1
    Building Advanced Supply Chains: Unique Strategies to Add Long-term Value
    McColl Room 2500

    Developing and implementing holistic and sustainable solutions for supply chain planning, sourcing and procurement, warehousing and distribution, and secure supply chain management are key to continuing the economic growth in emerging markets. As emerging markets become economically stronger, flows of goods will be reoriented. This reorientation offers substantial opportunities for international logistics service providers. What is the role of innovation in responding to recent trends in supply chains for emerging markets?

    Louis Ferretti, Project Executive, Product Environmental Compliance and Supply Chain Social Responsibility, IBM
    Larry Smith, Vice President, Global Supply Chain, Becton, Dickinson and Company

    Noel Greis, Director, Center for Logistics and Digital Strategy, UNC Kenan-Flagler

    Panel 2
    Managing Local Talent: Fresh Approaches to Attracting, Developing, and Retaining Local Talent for Sustainable Growth
    McColl Room 2575

    Emerging markets were historically seen as an inexhaustible source of low-cost labor. The fact is, many emerging markets are now facing the same problem as developed countries, namely, shortage of skilled labor. How are companies finding innovative ways to rapidly recruit and develop talent with the right skills, and how are they retaining that talent to help maintain growth rates in emerging markets? View the presentation [PDF]

    Patrick Casseday, Director, Leadership and Executive Development, Schneider Electric
    Andreas Diggelmann, Vice President, R&D, Planning, Operations and Strategy, SAS

    Susan Palmer, Adjunct Professor of Organizational Behavior, UNC Kenan-Flagler

    11:30 am-
    12:30 pm
    Lunch & Networking
    Kenan Center Dining Room
    12:30-1:15 pm Luncheon Address
    Kenan Center Dining Room

    Charles H.W. Edwards, Executive Director, North Carolina Center for Global Logistics
    1:30-3:00 pm Concurrent Panels

    Panel 3
    Quantifying and Managing Political Risk: Evaluating and Executing on Opportunity in Uncertain Environments
    McColl Room 2500

    Multinational corporations recognize risk management as a key competency for investing in emerging markets, but a standard methodology evaluating political risk is elusive. Corporations face political risks from both governmental and non-governmental actors, state-owned enterprises and civil society organizations. We explore the state of the art in evaluating and political risk across countries and regions and how corporations are applying these strategies to mitigate risk and seize opportunities.

    Denise A. Donato, Executive Director, Head, Emerging Markets Sales, Quintiles
    Leigh Shamblin, Director, Masters of Global Innovation Management Program, North Carolina State University (previous position: Senior Program Manager, IntraHealth International)

    Larry Chavis, Assistant Professor of Strategy and Entrepreneurship, UNC Kenan-Flagler

    Panel 4
    Finding the Right Price: Novel Strategies for New Markets and Consumers
    McColl Room 2575

    As emerging markets transition from being sources of raw materials to consumers of finished goods, multinational corporations face the complexity of adapting pricing strategies to evolving markets and local consumers. Companies can adopt novel strategies and technologies to unlock the value in these markets.

    Ron Martin, Vice President & General Manager, Process Systems & Solutions, Emerson Process Management
    Damon Warmack, Vice President of Corporate Development and Strategic Planning, Eastman Chemical

    Sriram Venkataraman, Assistant Professor of Marketing, UNC Kenan-Flagler Business School

    3:00-3:30 pm Coffee Break & Networking
    Loudermilk Foyer, Koury Auditorium
    3:30-4:30pm Hershey's Case Workshop
    Koury Auditorium

    Kristen Riggs, Marketing Director, The Hershey Company

    Creating a global brand; Examining Lancaster brand's launch in China and the US. The workshop will be focused on the creation and decisions that go into launching a new brand in two countries, with a focus on marketing and general management decisions along the way.

    Presenters from the morning will be invited to join these sessions to make further contributions to the case discussion.

    4:30-5:00 pm Networking Reception
    Loudermilk Foyer, Koury Auditorium